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Here comes Microsoft’s Bing AI Search Engine

By Hunter

This just so exciting for the search industry.

It’s like the beginning of a era.

Web Search 4.0 literally (You heard it here first folks).

With the dramatic rise of A.I (Thanks to ChatGPT), and now Microsoft integrating that technology in BING’s search results, this a massive win for the people.

Almost reminds of when Yahoo was the king of the block, and then Google showed up out of nowhere and that was that.

Although Google isn’t fazing out just yet, Microsoft does seem to have the momentum, and les we forget, the support of the ‘people’.

At least at this point.

Let’s see how things pan out . . .

For now, here are some key points from Microsoft’s announcement on launching the A.I powered Bing, and their browser Edge.


If you are in a rush . . .

  • Bing has unveiled the Prometheus model, a and sophisticated big language model developed in collaboration with OpenAI.
  • Microsoft has applied its patented method to increase the model’s effectiveness and provide enhanced outcomes.
  • Bing’s homepage has been redesigned to provide a unified search, browser, and chat experience.
  • The AI technology behind Bing has been incorporated into Microsoft’s Edge web browser, and can facilitate routine operations.
  • The platform runs on Azure, the world’s most trusted cloud platform (According to Microsoft of coruse) and has been created with responsible AI concepts in mind.
  • Microsoft has also developed a testing system to evaluate platform vulnerabilities.

The Specifics

Bing’s search platform, which driven by OpenAI and Prometheus model, aimed to provide more relevant, and accurate results than previous search engines. The bespoke model has been built exclusively for search, and its usage of the Bing index and proprietary query algorithms improves the relevance of replies. Making the search results much more valuable to users. Bing has also updated its search ranking system, making it on par or better than rival search experiences. Big words, but let’s see how things play out.

It also appears that Bing has devised a proprietary method for collaborating with OpenAI. Which enables it to utilize the model’s capability more effectively. Using the Bing index and specialized query techniques, the relevance of replies can be enhanced, along with the annotation of answers with web links and citations.

Bing’s search ranking engine has also undergone significant development and now on level with or superior than all other search experiences. By establishing a unified experience, Bing reimagining how consumers interact with its capabilities across search, browser, and chat. The Bing site contains a search field that takes up to one thousand characters and compatible with language. The Bing provides answers, conversation, and the option to create on a single page, so saving users time.

It also a potent AI tool, that can help consumers develop content, and ignite their daily creativity. With its capacity to translate over 100 languages, and produce tailored emails, meal plans, and quiz games, Bing can simplify processes and save time.

The technology has been integrated into the Edge browser, allowing users to access it on their Windows PCs. With the addition of Bing’s AI capabilities, Edge now includes a summary function that, with a single click, extracts the most important points from PDFs. This feature can help users save time and access information quickly.

Microsoft and Bing, have designed a search platform that provides results at the pace of search latency. Thanks to Azure. The organization has worked hard to organize, and has designed a complicated set of distributed resources for performance and scale.

Microsoft has a long history of investing in responsible AI, and has established a foundation of implementation standards for responsible AI products. The corporation has employed generative AI technology in Bing, and Office, for spell checking and grammar rewriting for years. Bing has marshalled its complete resources in responsible AI to construct the search platform, which incorporates a state-of-the-art safety system.

Which enables the corporation to respond, and interpret data at every level of the application.

The user experience aimed to guarantee that users enjoy and learn at the same time.

Filed Under: News

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